Ed Rosenthal is the most recognized name in cannabis cultivation--an innovator and educator known as the "Guru of Ganja," a title given by High Times. His practical, easy-to-apply methods have helped generations of growers succeed, and his books have sold more than one million copies worldwide, making them dependable backlist performers. Also recognized as a pioneer and advocate for the right to grow and use cannabis legally he has a strong social media presence with 176K IG followers @edrosenthal420 and a Facebook community of over 261K. His flagship title, Cannabis Grower's Handbook, is widely regarded as the definitive comprehensive grow guide, supported by strong sellers like The Big Book of Buds, Marijuana Garden Saver, and Beyond Buds. Ed is based in Oakland, California.