The author also focuses on the current digitisation of all media, the increasing influence of social media platforms, and heavy reliance on advertisements.
Mrinal Pande is a veteran journalist, television personality, and author. She was the first woman Editor-in-Chief of the multi-edition Hindi daily, Hindustan. The first woman to be Secretary-General of the Editors' Guild of India, she is also the Founder-President of the Indian Women's Press Corps, a national body of India's women journalists.
