Cruise Operations Management: Hospitality Perspectives offers a comprehensive and contextualized overview of hospitality services for the cruise industry. This comprehensive, accessible and engaging text is essential reading for all those seeking to study cruise operations management whether for academic or vocational reasons.
Cruise Operations Management: Hospitality Perspectives offers a comprehensive and contextualised overview of hospitality services for the cruise industry. As well as providing a background to the cruise industry, it also looks deeper into the management issues, providing a practical guide for students and professionals alike.
Since the last edition of this book was published, there have been many important developments in the industry. This third edition has been updated to include:
New content on: health, safety and security, sustainability, environmental impacts of cruise operations, changing and emerging markets, professionalism and talent management, innovation and digital technologies
A new chapter on 'Leadership in the cruise industry'
New international case studies throughout to provide a real-world insight into the industry
Additional online resources, including PowerPoint slides for instructors and student quizzes to test knowledge
This comprehensive, accessible and engaging text is essential reading for all those seeking to study cruise operations management whether for academic or vocational reasons.
'Cruise Operations Management: Hospitality Perspectives is a true "compass" for those aspiring to become future leaders within one of the most fascinating and fastest growing industries in the world, the cruise industry.' Ovi Herman, Corporate Manager, Guest Relations, Celebrity Cruises, USA
'Recently updated, this is an invaluable resource for anyone interested in the highly complex and fascinating world of cruise. Detailed information about the industry and working onboard, presented alongside international case studies, make this an essential text for scholars and practitioners.' Dr. Clare Weeden, University of Brighton, UK
