Jason Vale aka The Juice Master has been described as one of the UK's leading authorities on health, addiction, and juicing.

After turning his own life around with the help of a freshly extracted juice programme, he set out on a mission to 'Juice the World'; a mission he still firmly holds today. His books have sold over 2 million copies and have been translated into many languages. He has spent the last fifteen years working spreading his message to people from every corner of the globe.